A plan built around your goal
Define the result, work backward from target events, and make clear choices about training, travel, equipment, and support.

Work with Willie McBride to design the campaign, training system, and race-day process behind your goals. From a focused strategy engagement to ongoing coaching, every package is built to turn ambition into an executable plan.
Book a campaign consultationFormer US Sailing Team Olympic coach · Remote and on-site consulting
Define the result, work backward from target events, and make clear choices about training, travel, equipment, and support.
Turn the calendar into purposeful training blocks with measurable priorities instead of disconnected sailing days.
Use structured debriefs, video, GPS data, and performance reviews to make better decisions throughout the season.




A concentrated consulting package for sailors and teams who need a serious plan before committing more time and money.
A continuing advisory relationship that keeps the campaign focused as results, schedules, conditions, and priorities change.
Focused coaching for individuals, teams, clinics, and regattas, designed around the highest-value performance constraint.
Most campaigns do not fail because the sailors lack ambition. They fail because the calendar, training priorities, resources, and feedback system never become one coherent plan. Campaign consulting creates that operating system: what matters now, what can wait, how progress will be measured, and how the team will respond when the original plan meets reality.
Willie McBride is a former US Sailing Team Olympic coach whose work spans high-performance athletes, youth development, skiff sailing, tactical education, campaign management, and performance technology. The objective is not to imitate an Olympic campaign. It is to apply the same clarity—priorities, deliberate practice, evidence, and accountability—at the scale that fits your goal.